GROHE SPA crafts a water sanctuary at palazzo reale during Milan Design Week 2024 | News | Architonic
From April 16–21, the courtyard of Milan’s historic Palazzo Reale will undergo a transformation into an exhibition space. Conceived by the in-house LIXIL Global Design and Brand Identity team, the installation pays tribute to the history of the building by evoking its past and interweaving it with the contemporary GROHE SPA ‘Salus per aquam’ (Latin for ‘Health through Water’) concept. ‘We are proud to be a part of Milan Design Week once again. This occasion offers us an ideal platform for meaningful engagement and exchange with architects and designers, fostering mutual inspiration. Our objective transcends a mere product presentation; rather, we aspire to cultivate a holistic experience that underlines the essence of GROHE SPA: the belief that water is the source of vital energy,’ says Karl Lennon, Leader GROHE SPA, LIXIL EMENA. Crafting a sanctu…
From April 16–21, the courtyard of Milan’s historic Palazzo Reale will undergo a transformation into an exhibition space. Conceived by the in-house LIXIL Global Design and Brand Identity team, the installation pays tribute to the history of the building by evoking its past and interweaving it with the contemporary GROHE SPA ‘Salus per aquam’ (Latin for ‘Health through Water’) concept. ‘We are proud to be a part of Milan Design Week once again. This occasion offers us an ideal platform for meaningful engagement and exchange with architects and designers, fostering mutual inspiration. Our objective transcends a mere product presentation; rather, we aspire to cultivate a holistic experience that underlines the essence of GROHE SPA: the belief that water is the source of vital energy,’ says Karl Lennon, Leader GROHE SPA, LIXIL EMENA. Crafting a sanctu…
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