Classy Living launches lamps
Classy Living, which recently rebranded itself from Classy Art, is expanding into the lamp category with the debut of a 58-SKU collection at High Point Market this month.
Lighting was chosen as the first new category of the company’s whole-home push because of its natural connection to wall décor. “Art hangs on your wall, but lamps bring the room to life,” said CEO Gabriel Cohen. “They literally cast light on our story. It’s a seamless next step that allows us to help retailers create full, cohesive room vignettes.”
The lamp collection spans a wide range of styles—from traditional to transitional to contemporary—and is priced to serve every demographic. Products will retail between $14.95 and $139.95, with the average retail price around $64.95.
The butterfly emblem at the heart of the new Classy Living brand symbolizes metamorphosis and growth, Cohen said. The company is approaching expansion into total home methodically and with purpose, he noted.
“Our long-term vision is to become a complete home resource. But we’re not rushing. We want to be recognized as best-in-class in lighting before we spread our wings into rugs, accent chairs, or any other category,” he said. “This is about thoughtful evolution, not just expansion for expansion’s sake.”
The company is bringing back its traditional market bash: Get Lit is set for 6 p.m. on Oct. 25 during High Point Market.
Classy Living’s High Point showroom is located at 401 S. Hamilton St. #113.
