Visual Comfort acquires Pooky Lighting, expanding its portfolio with the British brand
HOUSTON – Leading lighting company Visual Comfort & Co. has acquired Pooky Lighting, the whimsical British brand that debuted in the U.S. two years ago.
The deal will expand Visual Comfort’s portfolio of styles and price points, the company said in a release. Pooky will also remain independent, and no changes are currently planned for its customers, partners or operations, it added.
“We’re excited to confirm that Pooky Lighting is joining Visual Comfort & Co.,” Andy Singer, founder and CEO of Visual Comfort, and Rohan Blacker, founder of Pooky Lighting, said in a joint statement. “We have long admired and respected one another’s brands, creative perspectives and contributions to the world of lighting. This partnership brings together two complementary points of view, while allowing Pooky to continue operating independently with the same creative spirit, character and distinctive approach that have made the brand so special. Together, we look forward to introducing Pooky to a broader audience through the reach of the Visual Comfort platform.”
Pooky lighting products will now be available through Visual Comfort & Co.’s U.S. trade and showroom network; later this summer, select Pooky products will be showcased in Visual Comfort & Co.’s direct showrooms.
Visual Comfort has a robust portfolio of partnerships with designers and design firms, including Ralph Lauren, Thom Filicia, Thomas O’Brien, Kate Spade New York and Chapman & Myers. Pooky collaborated with British creatives such as Matthew Williamson and Ellen Merchant, as well as the U.S.-based The Novogratz last year.
