Maison & Objet highlights international product, reach, economic impact

PARIS — The annual fall edition of Maison & Objet showcased cross-category products, international presence and notable economic impact for companies, buyers and France.

According to fair officials, the September edition — held in conjunction with Paris Design Week — brought 51,500 visitors to Paris, with 10,400 of those individuals visiting for the first time. The attendees represented 138 countries, with 38% international visitors.

Among brands exhibiting at Maison & Objet, 626 were new exhibitors out of the total 2,125 represented at the fair. Fifty-eight countries were represented among the 1,151 brands showing at Maison, with France topping the list and followed by Belgium, Italy, Germany, Netherlands, Spain, United Kingdom, Thailand, Denmark and South Korea.

Among visitors to Maison, France held the top spot for attendees, followed by Belgium, Italy, Germany, Netherlands, United Kingdom, Spain, Switzerland, the United States and Portugal. Maison officials note that the economic impact of the September edition generated more than 111 million euros for the region, a combination of accommodations, catering, transportation and local commerce.

Additionally, the social media reach of Maison & Objet spanned numerous platforms. Fair officials note more than 111 million mentions on Instagram, 715,000 on Facebook, 81,000 on LinkedIn, 65,000 on Pinterest and 29,000 on TikTok.

In between the annual January and September shows, Maison & Objet supports year-round sourcing through MOM (Maison & Objet and More), a B2B marketplace that logs 3 million plus visits each year. Fair officials note that MOM incorporates 372,000 professional buyers in the sector, 60% distributors and 40% specifiers. More than 6,000 brands are available through MOM, along with more than 32,000 products.

Maison & Objet hosts two fairs each year. The 2026 dates are: Jan. 15-19 and Sept. 10-14.