Boll & Branch lands at wedding destination site Over The Moon
SUMMIT, N.J. – Over The Moon, the online shopping platform and registry founded by Vogue contributing editor Alexandra Macon, is partnering with luxury home brand Boll & Branch.
Together, the two brands are introducing a curated collection of Boll & Branch bedding and home essentials to Over The Moon‘s community, including its those on its bridal registry and baby registry.
“Considering how much time the average person spends sleeping over the course of their life, the bedroom should be a place of utmost comfort and luxury. We believe in only furnishing that space with the best,” said Macon.
The Boll & Branch collection at Over the Moon includes:
- Duvet sets
- Sheet sets
- Pillowcase sets
- Sleep pillows (down and down alt)
- Blankets
- Bath towel sets
- Bath sheets
- Robes
- Pajamas
The assortment also includes baby blankets and crib sheets.
“We’ve long admired Over The Moon for the beautiful, thoughtful world they’ve created,” said Katia Unlu, Boll & Branch’s chief commercial officer. “We’re excited to meet our customer on Over The Moon—a space she already loves and trusts—while bringing our dedication to craftsmanship, comfort, and timeless design to the celebrations that matter most.”
Over The Moon was started in 2015 as a source of information for couples about to get married and featured aspirational, yet relatable, real weddings from around the world. That content remains a core component for the site. In 2020 and 2021, Over The Moon launched its online e-commerce platform and universal wedding and baby registry with curated products from well-known labels and rising brands.
The site’s soft home assortment features luxury brands such as Matouk, Sferra, French Presse, Kassatex, Coco & Wolf, Jacaranda Living and Henry Handwork. Over the Moon’s tabletop and home décor includes products from Waterford, Royal Copenhagen, Vietri, Loulou La Dune, Issy Granger and others.
