Pottery Barn Kids taps into “heirloom nursery” trend with new collab
San Francisco – Pottery Barn Kids is teaming up with a children’s fashion brand known for its ethereal, hand-embellished dresses.
The new collection for Tutu du Monde translates the brand’s signature tulles, intricate embellishments and romantic palettes into an assortment of bedding, décor and accessories.
The curated but cohesive assortment includes print organic sheets and duvet covers, quilts, canopies, lighting, rugs, curtains, mirrors, storage solutions, and Pottery Barn Kids’ Anywhere Chair. Fantasy meets function with pajamas, baby gifting and bath, offering a cohesive and elevated approach to children’s interiors.
“Tutu du Monde brings a new layer of fantasy to Pottery Barn Kids,” said Jennifer Kellor, president, Pottery Barn Kids. “This heirloom-quality collection expands our assortment of imaginative designs, bringing a sense of wonder and delight to our customers.”
Founded in 2009 by designer Andrea Rembeck, Tutu du Monde offers hand-crafted, delicate clothing ranging from tutus to accessories. The garments are designed at the company’s headquarters in Sydney, Australia and produced in India by skilled artisans using traditional techniques.
“Our mission has always been to celebrate the magic of childhood and inspire imagination, and this partnership allows us to bring that same sense of fantasy and creativity into children’s homes through décor, bedding, and accessories that complement our iconic designs,” said Rembeck, creative director of Tutu du Monde.
