This company transforms digital images into glass prints

Fracture revealed its new collection featuring more than 180 pieces of art from collectors and emerging artists.

This company transforms digital images into glass prints

GAINESVILLE, Fla. —  Fracture, a brand known for transforming personal digital images into glass prints, has a new ready-to-hang art collection.  The collection features more than 180 pieces of art from collectors and emerging artists such as Hannah Argyle, Benedicte Lassale, Becca Matthews and Vanessa Conforti.

Fracture now offers consumers a range of customizable options, allowing them to select art pieces by size, frame, matte or gloss finish. Prices range from $90 to $550 and each print is handcrafted in the company’s solar-powered, carbon-neutral factory in Florida.

Modern, minimal, clean beach house with soft colors, soft light, morning light, and pool on a marsh waterway.                                                                                                                                                                                                                                                                                                                                                                                               The collection embraces the latest trends, such as refined minimalism, new romantic, modern maximalism, coastal chic, and more.  For those who prefer a more personalized approach, shoppers can browse by color story or themed capsules such as western, new antique, dopamine decor, or nursery.

The launch comes off the heels of appointing Meredith English as the company’s new chief executive officer earlier this year. Fracture has already seen significant growth with English at the helm, with a 55% increase in subscriptions and a 36% rise in site traffic over the past year after seeing massive growth through traditional TV ads during the pandemic.

According to English, the glass printing method used not only provides superior clarity and ultra-vibrant colors that never fade but also offers a modern twist on traditional art displays.art

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